importantSYS.SOURCE: TechCrunch• 2026-09-20T16:30:00Z

California Enacts Law Mandating Disclosure of Political Ads by Influencers

#california policy #influencer marketing #political advertising #disclosure requirements #election integrity

California has enacted AB 1130, requiring influencers to disclose political ads or face fines up to $5,000 per violation and potential misdemeanor charges. The law aims to combat election interference by enforcing transparency, following instances like Tom Steyer's undisclosed influencer campaigns.

The new legislation adds teeth to disclosure requirements for online influencers who are paid to post about politics.

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