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negativeSYS.SOURCE: Adweek2026-07-14T05:21:02Z

OpenAI Ad Revenue Forecast Misses 90% Target, Emarketer Reports

OpenAI's ad revenue forecast for 2030 is projected to miss its target by 90%, with Emarketer estimating only $5.41 billion in chatbot ad revenue compared to OpenAI's $100 billion projection. The discrepancy highlights challenges in capturing search ad budgets and dominating a maturing chatbot ad market.

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