importantSYS.SOURCE: TechCrunch• 2026-08-03T22:10:58Z

Snap CEO Avoids Specifying Preorder Details for New Smart Glasses During Q2 Earnings Call

#hardware #snap #specs #social

Snap CEO Evan Spiegel avoided answering investor questions about preorder demand for the company's Specs smart glasses during the Q2 earnings call, emphasizing the product's technical complexity and long-term potential as a first-mover in the wearable market. The CEO highlighted Specs' $2,195 price point and acknowledged challenges in achieving mass-market adoption due to cost and weight considerations.

When asked about product-market fit, Spiegel said he believes mass-market consumer adoption won't occur until the end of the decade.

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